Key Moments

Patrick Collison — CEO of Stripe | The Tim Ferriss Show (Podcast)

Tim FerrissTim Ferriss
Howto & Style5 min read147 min video
Jan 22, 2019|50,142 views|428|45
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TL;DR

Patrick Collison discusses Stripe's founding, lessons from books, organizational structures, and the pursuit of economic progress.

Key Insights

1

The importance of finding the right book at the right time for maximum resonance and insights.

2

Experimentation with organizational structures is valuable, but radical departures from the status quo carry significant risk.

3

Stripe's early success was a blend of a unique perspective, fortuitous timing, and a focus on superior distribution channels.

4

Building great software is surprisingly difficult for established companies, giving smaller, agile companies a significant advantage.

5

Developing a personal worldview requires actively seeking out diverse perspectives and avoiding emotional reactivity.

6

Understanding the drivers of economic progress, both at the national and global level, is a crucial moral imperative.

7

Effective decision-making involves not just choosing between options but also expanding the possibility space and being adept at course correction.

8

Parental support for exploration, treating children with agency, and exposing them to the world are crucial for development.

THE POWER OF BOOKS AND READER-BOOK FIT

Patrick Collison emphasizes that the timing and mindset with which a book is read significantly influence its impact. He advocates for buying books that seem interesting, even if not immediately ready to read, allowing them to marinate in one's mental landscape. This approach fosters a 'reader-book fit,' enhancing the eventual resonance and applicability of the content. He highlights 'The Dream Machine' by Mitchell Waldrop as an example of a deeply researched book that provides crucial historical context, underscoring his preference for older, well-vetted works over immediate bestsellers. This deliberate selection process helps filter valuable insights from the vast volume of annual publications.

NAVIGATING ORGANIZATIONAL INNOVATION AND RISK

Collison suggests that while radical experimentation with organizational structures is commendable, most such efforts fail. He draws a parallel to the success of major companies like Google and Amazon, which, despite imperfections, have achieved empirical adequacy with their existing structures. He views structures like holacracy with cautious optimism, acknowledging their potential but advocating for a conservative bias towards proven models when making fundamental organizational decisions. The key is to celebrate experimentation while choosing a few high-conviction bets, rather than deviating drastically from established best practices without strong evidence.

STRIPE'S FOUNDING: INSIGHT, TIMING, AND DISTRIBUTION

Stripe's genesis wasn't driven by a deep, proprietary insight into the payment space that others missed. Instead, it stemmed from a unique perspective shaped by the Collison brothers' own experiences and a belief in the growing importance of developers. They underestimated regulatory and banking barriers, viewing them as solvable challenges. Crucially, their go-to-market strategy, heavily reliant on content marketing and a superior product, perfectly aligned with the internet's increasing efficiency in information dissemination. This focus on product quality and organic adoption proved far more effective and sustainable than traditional, costly sales and marketing approaches.

THE CHALLENGE OF BUILDING GREAT SOFTWARE

Collison finds it peculiar that major corporations, despite significant resources, often struggle to produce high-quality software. He contrasts the ease with which companies can acquire physical assets or launch marketing campaigns with their apparent inability to consistently deliver excellent digital products. This difficulty presents a significant advantage for smaller, agile companies like Stripe. By focusing on building a superior product that gains organic traction, these companies can establish a strong competitive moat, as large incumbents find it organizationally and culturally challenging to replicate that software development excellence.

DEVELOPING A PERSONAL WORLDVIEW AND EFFECTIVE DECISION-MAKING

Cultivating independent thought requires actively seeking out diverse, even uncomfortable, perspectives and avoiding emotional reactivity like anger or offense. Collison recommends trying to understand why others hold certain views and exposing oneself to different worldviews, even if it's through curated online content or thoughtful people. He believes decision-making is less about mastering complex frameworks and more about expanding the decision-space and becoming adept at course correction. This involves exploring options, simulating others' thoughts, and recognizing that iterative adjustment is often more effective than attempting perfect upfront decisions.

THE MORAL IMPERATIVE OF ECONOMIC PROGRESS

Collison views economics and economic history as crucial for understanding how to improve human well-being globally. He highlights the immense good fortune of being born in wealthy societies and poses the urgent moral question of raising living standards for everyone. He suggests progress can be advanced by helping developing countries catch up to the frontier, by enabling innovation and entrepreneurship at the frontier, and by generating new knowledge. The success stories of countries like South Korea, which experienced rapid transformation through strategic policies like land reform and export-focused industrialization, offer hope and actionable lessons for global development. This pursuit of broad-based economic advancement is seen as a primary goal.

FOSTERING EXPLORATION AND PERSONAL GROWTH

Collison's upbringing, characterized by supportive parents who encouraged exploration and treated him and his brother with agency, was formative. They were allowed to pursue interests like ancient Greek or programming without being forced onto a predetermined path. This supportive environment, where parents acted as facilitators rather than directors, provided the freedom to experiment and discover direction, even if it involved seemingly 'scattered' or exploratory periods. This contrasts with highly structured environments where children are pressured from an early age, potentially missing crucial self-discovery stages and compounding the stress of high-stakes decisions.

PARENTAL INFLUENCE AND EARLY EXPOSURE TO IDEAS

Patrick Collison's parents fostered a unique environment for him and his brother. They encouraged curiosity by exposing them to the world through travel, libraries, and, significantly, by including them in dinner conversations with interesting guests. His mother's entrepreneurial spirit and his father's management of a hotel normalized the idea of building and running businesses. This upbringing provided agency, autonomy, and high expectations, allowing for a 'free-range' childhood. The emphasis was on exploration and learning, rather than strict adherence to a predefined path, creating a foundation for their future entrepreneurial endeavors.

THE VALUE OF COURSE CORRECTION AND ITERATION

Extending the analogy of flying, where constant course correction is necessary, Collison emphasizes that effective decision-making is less about making perfect initial choices and more about the ability to adapt and remake decisions as new information emerges. He draws parallels to sailing or tennis, where real-time feedback and adjustments are paramount. This perspective reframes the challenge from 'making the right decision' to 'getting better at the entire process of experimentation, learning, and iteration.' The ability to renegotiate commitments or pivot when initial choices prove suboptimal is a crucial skill for navigating complex, information-scarce environments.

Common Questions

Patrick Collison considers 'The Rise and Fall of American Growth,' the novel 'Mind-Body Problem,' 'Poor Charlie's Almanac' by Charlie Munger, and 'Something Incredibly Wonderful Happens: Frank Oppenheimer and the World He Made Up' as particularly great reads.

Topics

Mentioned in this video

People
Larry Page

Co-founder of Google, mentioned by Chris Sacca as a benchmark for intelligence, implying Patrick Collison is even smarter.

Marc Andreessen

A prominent venture capitalist and co-founder of Netscape, mentioned in the context of the 'product market fit' concept and later, the 'too late' fallacy in tech.

Laird Hamilton

A legendary big-wave surfer who Tim Ferriss recounts describing the increasing intensity and danger of surfing larger waves, analogous to the stress of leading a fast-growing company.

Michael Nielsen

A friend of Patrick Collison, described as exceptionally good at lateral thinking and helping others see new possibilities beyond binary choices.

Timothy Gallwey

Author of 'The Inner Game of Tennis,' known for his insights on mental performance.

Richard Hamming

A mathematician and computer scientist who worked at Bell Labs, and author of 'The Art of Doing Science and Engineering,' highly recommended for its insights on research and problem-solving, particularly the chapter 'You and Your Research'.

Patrick Collison

CEO and co-founder of Stripe, a technology company building economic infrastructure for the internet. He is known for being extremely well-read and has a near-photographic memory.

Reid Hoffman

Co-founder of LinkedIn. Tim Ferriss mentions him as an example of a successful entrepreneur who also emphasizes making fast decisions, even with an error rate.

Alan Kay

A prominent computer scientist known for his work at Xerox PARC and formative roles in GUI, Ethernet, and object-oriented programming. He considered 'The Dream Machine' a uniquely accurate computer history book and is quoted as saying, 'The best way to predict the future is to invent it.'

Max Roser

A researcher known for his data visualizations on development economics, including a scatter plot of happiness against per capita income.

J.C.R. Licklider

Considered the individual most causally responsible for the creation of the internet, funding early researchers and instigating the movement leading to ARPANET.

John Tukey

An American mathematician and statistician, described as the 'father of data visualization,' who worked at Bell Labs. He is quoted with the insight that 'it's far better to have an approximate answer to the right question... than an exact answer to the wrong question.'

Paul Graham

Co-founder of Y Combinator, who noticed Patrick Collison and invited him to the US. Patrick views his essays as a 'gold mine.'

Scott Alexander

Author of the blog 'Slate Star Codex,' who has written about the trickiness of happiness surveys.

Edward de Bono

Author of 'Lateral Thinking' and 'Six Thinking Hats,' whose books Tim Ferriss found helpful for developing divergent thinking and overcoming narrow perspectives.

Richard Feynman

A Nobel Prize-winning physicist, whom Tim Ferriss uses as a mental model for decision-making and thinking, specifically referencing his book, 'Surely You're Joking, Mr. Feynman!'.

John Collison

Co-founder of Stripe and Patrick Collison's brother. They started Stripe together after experiencing the difficulty of setting up an online business.

Barack Obama

The former US President who named Patrick Collison a Presidential Ambassador for Global Entrepreneurship in 2016.

Chris Sacca

A mutual friend of Tim Ferriss and Patrick Collison, described as an adept investor, who made the introduction and provided high praise for Patrick's intelligence and work ethic.

Joe Studwell

Author of 'How Asia Works,' providing a compelling evidence-based perspective on the economic development of Asian countries.

James Fallows

Author who wrote a piece for The Atlantic in the 90s, titled 'How the World Works' (or a similar title), which addresses the South Korea economic question.

Matt Mullenweg

CEO of Automattic and creator of WordPress, described by Tim Ferriss as one of the calmest people he knows, particularly in stressful situations. Tim uses him as a mental model for emotional regulation.

Companies
IBM

A legacy technology and consulting company, mentioned as an example of an older organizational structure that differs from modern companies like Google.

Stripe

A technology company co-founded by Patrick and John Collison in 2010 to simplify online payment acceptance. It now powers millions of online businesses globally and is valued at roughly $20 billion.

Live Current Media

The company that acquired Automatic in March 2008 for $5 million.

Facebook

A social media technology company. Patrick Collison observed that Facebook was created with conventional organizational charts.

Automatic

Patrick Collison's previous company, co-founded before Stripe, which was acquired by Live Current Media in 2008.

Amazon

An e-commerce and cloud computing giant. Patrick Collison discusses how obtaining an out-of-print book was initially limited by Amazon's stock, and later mentions their conventional organizational structure.

Y Combinator

A prestigious startup incubator that funds and supports early-stage companies. Stripe is one of its most successful alumni.

Automattic

The company founded by Matt Mullenweg, responsible for WordPress and other web services.

Google

A multinational technology company. Patrick Collison discusses its conventional organizational structure and how relying on paid acquisition like 'Google Ads' makes startups vulnerable to larger incumbents.

Buffer

A social media management software company known for experimenting with radical transparency, including compensation.

Airbnb

An online marketplace for lodging, mentioned as a top entrepreneurial company invited by Obama to Cuba, alongside Patrick Collison.

LinkedIn

A business and employment-oriented social media platform co-founded by Reid Hoffman.

Bell Labs

A historic research and development institution where Richard Hamming and John Tukey worked, known for significant scientific and engineering innovations.

Microsoft

A multinational technology company. Patrick Collison mentions studying Microsoft's early days and its conventional organizational structure.

eBay

An e-commerce company on which Automatic, Patrick Collison's previous company, was a front-end for sellers to upload products.

Zappos

An online shoe and clothing retailer that has experimented with organizational structures like holacracy.

Locations
Hong Kong

An example of a country that has nearly transformed itself economically in a short period.

Rwanda

An African country Patrick Collison visited, noting its significantly lower wealth and opportunity compared to the US.

Denmark

A country mentioned as one of the happiest places on Earth, according to a National Geographic poll.

Philippines

A country mentioned by Joe Studwell as having diverged economically from successful Asian nations like South Korea.

Bhutan

A country often cited for its focus on 'Gross National Happiness' over GDP, but which ranks as one of the most unhappy places in actual surveys.

China

An example of a country that has achieved significant economic transformation, though it still has 'quite a ways to go'.

Senegal

An African country Patrick Collison visited, noting its significantly lower wealth and opportunity compared to the US.

Taiwan

An example of a country that has nearly transformed itself economically in a short period.

Indonesia

A country mentioned by Joe Studwell as having diverged economically from successful Asian nations like South Korea.

Ethiopia

An African country Patrick Collison and Tim Ferriss visited, highlighting its lower wealth and opportunity and discussing the complexities of happiness surveys there.

India

A country mentioned by Joe Studwell as having diverged economically from successful Asian nations like South Korea to a significant degree.

Singapore

A country mentioned as a tantalizing example of rapid economic transformation over a short period.

Vietnam

An example of a country that has nearly transformed itself economically, although with still 'quite a ways to go'.

South Korea

Cited as a best example of a country that transformed itself economically in a remarkably short period, inspiring questions about how to replicate such progress in other developing nations.

Costa Rica

A country mentioned as one of the happiest places on Earth, according to a National Geographic poll.

Books
Lateral Thinking

A book by Edward de Bono that Tim Ferriss found very helpful for expanding thought processes beyond linear problem-solving.

The Tao of Seneca

A multi-volume project by Tim Ferriss, for which 99designs provided illustrations.

The Rise and Fall of American Growth

One of Patrick Collison's favorite books, mentioned by Tim Ferriss as a 'particularly great' read.

Surely You're Joking, Mr. Feynman!

One of Tim Ferriss's favorite books of all time, mentioned in the context of using Richard Feynman as a mental model.

Mind-Body Problem

A novel mentioned as one of Patrick Collison's particularly great books.

Something Incredibly Wonderful Happens: Frank Oppenheimer and the World He Made Up

A book about Frank Oppenheimer, listed as one of Patrick Collison's 'particularly great' books.

How Asia Works

A book by Joe Studwell that attempts to answer why countries like South Korea and Taiwan diverged economically from others like the Philippines and Indonesia, attributing success to land reform, competitive export industries, and tight control over consumer credit.

The Inner Game of Tennis

A book highly recommended by Patrick Collison for its message on the importance of seeing what is happening and making constant corrections, applicable beyond sports to life and decision-making.

Robinson Crusoe

One of the first novels, mentioned by Patrick Collison to illustrate that being an early entrant in a space (like podcasting) doesn't preclude later successful participants.

The Dream Machine

A book about the history of the internet, nominally a biography of J.C.R. Licklider, praised for its in-depth understanding of the intellectual environment that led to the internet's creation.

Six Thinking Hats

A book by Edward de Bono that proposes a framework for group discussion and individual thinking involving six distinct perspectives or 'hats.'

The 4-Hour Body

A book by Tim Ferriss that became a New York Times bestseller, for which he used 99designs for mock-ups.

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