Reebok
Athletic footwear and apparel company where Paul Lichfield previously worked, running their advanced concepts group.
Common Themes
Videos Mentioning Reebok
Georges St-Pierre: The Science of Fighting | Lex Fridman Podcast #179
Lex Fridman
GSP mentions the Reebok deal in UFC as the reason he could no longer wear his traditional bandana and gi during his last fight.
Ken Block — The Story of DC Shoes, Rally Cars, and 500M+ Views | The Tim Ferriss Show (Podcast)
Tim Ferriss
An athletic apparel company mentioned in contrast to Supreme regarding brand desirability.
292 ‒ Rucking: benefits, gear, FAQs, and the journey from Special Forces to founding GORUCK
Peter Attia MD
Athletic footwear and apparel company where Paul Lichfield previously worked, running their advanced concepts group.
Kelly Starrett Interview (Full Episode) | The Tim Ferriss Show (Podcast)
Tim Ferriss
A sportswear company that hosted an athlete camp with top CrossFit athletes, where they engaged in various athletic activities like pickup football.
Gymshark CEO: How I Built A $1.5 Billion Business At 19! Ben Francis
The Diary Of A CEO
Steve, the former CEO of Gymshark, previously worked at Reebok, a fitness sportswear company.
Shay Carl Returns (Full Episode) | The Tim Ferriss Show (Podcast)
Tim Ferriss
Mentioned as an example of a large company that pays influencers for brand promotion.
Synthetic Media: Virtual Influencers & Live Animation: Figments (S19) - YC Gaming Tech Talks 2020
Y Combinator
A brand that partnered with Figments to integrate digital products with virtual characters on live streams.