
Nike
American athletic equipment company
Products
Subsidiaries
Common Themes
Videos Mentioning Nike

Lavar Ball's Big Decision - Nike Deal or His Own Brand?
My First Million
Brand that offered a contract before Ball launched his own brand; referenced as the option he turned down.

Diplo: College Dropout To World's Most Iconic DJ | E128
The Diary Of A CEO
Mentioned in the context of Diplo's disciplined lifestyle, relating to athletic and health-focused habits like going to the gym.

Legendary Investor Bill Gurley on Investing Rules, Insights from Jeff Bezos, Must-Read Books, & More
Tim Ferriss
Company founded by Phil Knight, whose story of tenacity is highlighted in 'Shoe Dog.'

How to Increase Your Willpower & Tenacity | Huberman Lab Podcast
Andrew Huberman
Brand associated with the 'Just Do It' slogan, which is discussed in relation to its effectiveness (or lack thereof) for engaging willpower.

A Conversation with Werner Vogels
Y Combinator
A large company that Werner Vogels consulted for before joining Amazon.

How to Use Music to Boost Motivation, Mood & Improve Learning | Huberman Lab Podcast
Andrew Huberman
The company known for the 'just do it' slogan, which Huberman discusses in the context of motivational strategies.

#128 – Irene Davis, Ph.D.: Evolution of the foot, running injuries, and minimalist shoes
Peter Attia MD
The athletic shoe company that, in its early days, consulted sports podiatrists due to an increase in running injuries, leading to the development of motion control and cushioned shoes.

#144 - Phil Maffetone: Optimizing health and performance through maximal aerobic function
Peter Attia MD
Mentioned in relation to Eliud Kipchoge's sub-two-hour marathon attempt, which Maffetone viewed as an advertisement.

Scaling Culture | Jason Kilar, former Hulu CEO
Y Combinator
The brand of shoes given as the 'Just Do It Award' at Amazon. They were intentionally old and smelly to emphasize the spirit of the award over material value.

How She Built Her Confidence, and Then an Empire with Krissy Cela | E57
The Diary Of A CEO
Major global sportswear brand mentioned as an example of a trusted and loved brand with simple, sustainable products, which Honor Active aims to emulate.

Building Interscope Records & Beats by Dre | Jimmy Iovine
David Senra
An athletic apparel and footwear company, whose co-founder Phil Knight is mentioned as still being involved.

My $2.4m London Apartment Tour
Ali Abdaal
Sportswear brand, mentioned in relation to the speaker's gym clothing.

Culture with Brian Chesky and Alfred Lin (How to Start a Startup 2014: Lecture 10)
Y Combinator
Mentioned as an example of a company with a long history and strong values, studied by Airbnb in its early development.

#25 – Scott Harrison: transformation, finding meaning, and taking on the global water crisis
Peter Attia MD
Used as an analogy for effective, inspirational branding and marketing, contrasting with traditional 'guilt-based' charity marketing.

The Essence of Leadership with Randall Stutman | The Knowledge Project #95
The Knowledge Project Podcast
The brand whose logo appeared on Tiger Woods' golf ball during his famous shot, framed on camera.

Chris Duffin: The Mad Scientist of Strength | Lex Fridman Podcast #207
Lex Fridman
A footwear company whose historical decision to add heels to running shoes, to accommodate shortened calf muscles, is criticized for creating subsequent foot and body alignment issues.

Zach Bitter: Ultramarathon Running | Lex Fridman Podcast #205
Lex Fridman
A sports company that pioneered the 'peabod' foam and carbon plate shoe technology, which provided a significant performance advantage and caused controversy in the running world.

Jim Collins — Good to Great — The Knowledge Project #67
The Knowledge Project Podcast
A company co-founded by Phil Knight, listed as a great company built by an entrepreneur.

Unlocking Your Creativity and Persuasion: A Master Ad Man on Tricks of the Trade
Tim Ferriss
A competitor brand mentioned in the context of the Adidas campaign, implying that defacing Nike shoes to look like Billy Jean King's would garner attention without legal repercussions due to the positive message.

Maria Sharapova Interview | The Tim Ferriss Show (Podcast)
Tim Ferriss
A major sports apparel and equipment company for which Maria Sharapova is an ambassador, later discussed as a long-term partnership built on mutual understanding.

Amber Atherton of Zyper and Iba Masood of TARA on Raising a Series A as a Female Founder
Y Combinator
A Fortune 500 company mentioned as a client of Zyper.

E64: Antitrust standards & enforcement, tech repricing, lab leak obfuscation, E63 reactions & more
All-In Podcast
Used as an example of a brand that may use forced labor in China, highlighting consumer hypocrisy regarding human rights issues.

Harley Finkelstein — Strategies from Shopify, the Future of Retail, and More | The Tim Ferriss Show
Tim Ferriss
Cited as an example of a company that created a marketing 'hack' by convincing the world that anyone with a body could be an athlete, thereby expanding their market.

Kanye 'Ye' West Interview | Lex Fridman Podcast #332
Lex Fridman
Mentioned by Ye in a hypothetical scenario about being forced to wear a BLM shirt and take off a red hat, referencing his own experiences with Adidas.