Lululemon
A brand the speaker admired for athlete marketing and product development, influencing his approach to Outway.
Common Themes
Videos Mentioning Lululemon
How She Built Her Confidence, and Then an Empire with Krissy Cela | E57
The Diary Of A CEO
Major global activewear brand mentioned as an example of a trusted and loved brand with simple, sustainable products, which Honor Active aims to emulate.
The New Future Of Work: A Conversation with Matt Mullenweg (Episode #194)
Sam Harris
An athletic apparel company, used as an example of a business that maintained employee pay during store closures, indicating a strong financial reserve and responsible management.
Blake Mycoskie Interview | The Tim Ferriss Show (Podcast)
Tim Ferriss
Mentioned as a benchmark for high-quality activewear, similar to the brand Sitka.
Rob Fraser: Founder of Outway
The Knowledge Project Podcast
A brand the speaker admired for athlete marketing and product development, influencing his approach to Outway.
Gymshark CEO: How I Built A $1.5 Billion Business At 19! Ben Francis
The Diary Of A CEO
Canadian fitness brand used as a comparison for Gymshark's ambition to be a leading national fitness brand, but for the UK.
The Psychology of Premium Branding
Omar Eddaoudi
Discussed for its 'Sweat Life' campaign, emphasizing limited experiences and community over discounts, and for promoting an identity of high performance and mindfulness.