Virgin Cola
Product
A business venture by Richard Branson's Virgin Group that attempted to compete with Coca-Cola and Pepsi, ultimately failing due to aggressive competition from Coke.
Mentioned in 2 videos
Videos Mentioning Virgin Cola

How The Best Overcome Fear | The Tim Ferriss Show (Podcast)
Tim Ferriss
A business venture by Richard Branson's Virgin Group that attempted to compete with Coca-Cola and Pepsi, ultimately failing due to aggressive competition from Coke.

Sir Richard Branson Interview | The Tim Ferriss Show (Podcast)
Tim Ferriss
A beverage launched by Virgin that attempted to compete with Coca-Cola and Pepsi but ultimately failed due to lack of fundamental differentiation.