Impossible Burger

Product

A GMO soy-based plant burger product from Impossible Foods. A lifecycle analysis showed it was better environmentally than conventional beef but still added carbon.

Mentioned in 3 videos

Videos Mentioning Impossible Burger

#94 – Mark Hyman, M.D.: The impact of the food system on our health and the environment

#94 – Mark Hyman, M.D.: The impact of the food system on our health and the environment

Peter Attia MD

A GMO soy-based plant burger product from Impossible Foods. A lifecycle analysis showed it was better environmentally than conventional beef but still added carbon.

E126: Big Tech blow-out, Powell’s recession warning, lab-grown meat, RFK Jr shakes up race & more

E126: Big Tech blow-out, Powell’s recession warning, lab-grown meat, RFK Jr shakes up race & more

All-In Podcast

A plant-based meat alternative discussed in the context of alternative proteins. It's compared to traditional burgers and noted for often being more expensive and not tasting as good.

Naming billion dollar companies isn’t just vibes, here’s the science behind it.

Naming billion dollar companies isn’t just vibes, here’s the science behind it.

My First Million

Cited as an example of a successful, asymmetric brand name that gained significant attention.