Share a Coke

Concept

A campaign where Coca-Cola put people's names on bottles, which originated in Australia, cited as a successful example of personalization.

Mentioned in 1 video

Videos Mentioning Share a Coke

The Marketing Secrets Apple & Tesla Always Use: Rory Sutherland | E165

The Marketing Secrets Apple & Tesla Always Use: Rory Sutherland | E165

The Diary Of A CEO

A campaign where Coca-Cola put people's names on bottles, which originated in Australia, cited as a successful example of personalization.