Bullwhip Effect

Concept

form of distribution marketing

Mentioned in 1 video

Videos Mentioning Bullwhip Effect

E82: All-In Summit: Claire Cormier Thielke on China + Q&A with Flexport's Ryan Petersen

E82: All-In Summit: Claire Cormier Thielke on China + Q&A with Flexport's Ryan Petersen

All-In Podcast

A supply chain phenomenon where demand forecasting errors amplify as they move up the chain, leading to excess inventory or shortages.