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Tor Myhren

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Apple's Chief Marketing Officer, who emphasized agencies' role in 'reducing things' to their core message.

Videos Mentioning Tor Myhren

Unlocking Your Creativity and Persuasion: A Master Ad Man on Tricks of the Trade

Unlocking Your Creativity and Persuasion: A Master Ad Man on Tricks of the Trade

Tim Ferriss

Apple's Chief Marketing Officer, who emphasized agencies' role in 'reducing things' to their core message.