Robert Woodruff
Person
Founder of Coca-Cola, whose story the Emory dean used to discourage Scooter Braun from leaving school, inadvertently fueling his decision to drop out.
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Videos Mentioning Robert Woodruff
Scooter Braun: When Everything Broke, It Fixed Me
The Diary Of A CEO
Founder of Coca-Cola, whose story the Emory dean used to discourage Scooter Braun from leaving school, inadvertently fueling his decision to drop out.
How I sold my company to Pepsi for $2B | Rohan Oza
My First Million
A former president and chairman of The Coca-Cola Company, credited with making Coke a global brand. His quote about wanting Coke within 'arms reach of desire' is cited as a foundational principle for branding.