Jaguar

The Marketing Secrets Apple & Tesla Always Use: Rory Sutherland | E165

The Diary Of A CEO

Luxury car brand, whose former owners are now migrating to electric vehicles like the Ford Mustang Mach-E and Skoda Enyaq, indicating a shift in status symbols.

Meta's scorched earth approach to AI, Tesla's future, TikTok bill, FTC bans noncompetes, wealth tax

All-In Podcast

A car brand seen in a video of a robo-taxi without a driver, implying that other companies are also developing advanced self-driving vehicles.

Marketing Expert: The Playbook Behind Every Great Campaign | Rory Sutherland

The Knowledge Project Podcast

A car brand that the speaker argues made a mistake by benchmarking against its most obvious competitors (BMW, Mercedes, Audi) instead of differentiating itself, and needs to find a unique target audience to survive.

From $2 Billion to Nothing - The Rise and Fall of Atari

ColdFusion

A CS Education That's Free Until You Get a Job - Austen Allred of Lambda School

Y Combinator

Mentioned as a point of comparison to Tesla, highlighting differences in material quality and build despite similar cost.

What Palmer Luckey does when he's not building billion-dollar companies

My First Million

The company that previously manufactured the Land Rover Defender and was approached by Jim Ratcliffe for a collaboration.

98 days until 2027...Do this and you’ll thank yourself on Jan 1st

My First Million

A car brand that attempted a rebrand, moving away from its traditional 'cool guy' image, which was met with negative customer reaction.