Gillette
A brand that suffered genuine negative value creation from an advertisement perceived as insulting to men by conflating the #MeToo movement with ordinary male behavior.
Save the 4 videos on Gillette to your own pod.
Sign up free to keep building your knowledge base on Gillette as more episodes are added.
Videos Mentioning Gillette
Marketing Expert: The Playbook Behind Every Great Campaign | Rory Sutherland
The Knowledge Project Podcast
A brand that suffered genuine negative value creation from an advertisement perceived as insulting to men by conflating the #MeToo movement with ordinary male behavior.
The More Successful You Are The Longer You'll Live! Will Storr
The Diary Of A CEO
Razor brand whose political ad campaign was less successful than Nike's because it attacked its target audience.
Sam Altman: Getting Fired (and Re-Hired) by OpenAI, Agents, AI Copyright issues
All-In Podcast
Razor brand used as an analogy for incremental innovation (adding more blades) when genuine innovation stalls.
Best of MFM: Watch This Before You Invest Another Dollar
My First Million
Potentially one of Buffett's 12 significant investment bets, though not explicitly confirmed.