Al Ries
Person
Co-author of the foundational book 'Positioning: The Battle for Your Mind', credited with introducing the concept of positioning.
Mentioned in 2 videos
Videos Mentioning Al Ries

How I Built The Tim Ferriss Show to 700+ Million Downloads (Featuring Chris Hutchins)
Tim Ferriss
Co-author of 'The 22 Immutable Laws of Marketing' and 'Positioning'.

The Marketing Expert: Sell Anything with this Trick | April Dunford
The Knowledge Project Podcast
Co-author of the foundational book 'Positioning: The Battle for Your Mind', credited with introducing the concept of positioning.