Key Moments
Male Roles, Obligations and Options for Building a Fulfilling Life | Scott Galloway
Key Moments
Big Tech's algorithms exploit human vulnerabilities to foster isolation and anger, creating a generation of anxious, depressed young men lacking critical life skills — yet simple, proactive steps can defy these trends and bridge societal divides.
Key Insights
Scott Galloway proposes a 'code' for men centered on three 'P's': provider, protector, and procreator, emphasizing future economic viability, safeguarding family, and channeling sexual desire into self-improvement (e.g., kindness, excellence, fitness).
He suggests that young men who consistently work out three times a week, work 30 hours a week outside the home, and volunteer at least three times a month place themselves in the top 8% of their demographic, significantly increasing their chances for success and relationships.
Big Tech platforms, driven by shareholder value, foster a 'frictionless life' illusion, leading to a rise in asocial, asexual males lacking essential social skills and an increase in mental health issues, with 40% of the S&P's value tied to companies monetizing user time.
Galloway argues for a 'renewal of alliances,' particularly between men and women, debunking myths that blame one gender for societal issues and emphasizing that women's economic ascent has strengthened society, calling for men to 'level up' rather than blame.
He critically notes a generational wealth transfer in the US: the average 70-year-old is 72% wealthier than 40 years ago, while the average 25-year-old is 24% less wealthy, largely due to policies like Social Security and tax deductions that favor older, wealthier generations.
Galloway contends that mandatory national service, observed in countries like Israel and Singapore with lower youth depression rates, could instill purpose, character, and intergroup understanding in American youth, counteracting isolation and societal division.
Big tech's damaging effects on young men and society
Scott Galloway identifies Big Tech as a primary antagonist to the well-being and development of young men. These platforms are engineered to create a 'frictionless life' illusion, incentivizing isolation by offering readily available content like social media, gaming, and porn, which replace real-world challenges and interactions. The algorithms, whether on TikTok, X, or YouTube, prioritize 'antagonism and comments' to drive engagement and shareholder value, often at the cost of societal cohesion and individual mental health. This constant exposure to curated, often hyper-sexualized or inflammatory content, combined with a lack of offline engagement, is fostering a 'new species of asocial, asexual males' who reach their 30s 'obese, anxious, and depressed,' having never developed crucial professional and personal skills. Galloway notes that 40% of the S&P's market value comes from companies whose sole mission is to monetize user time, demonstrating the immense economic incentive behind these potentially harmful practices. He critiques the lack of regulation, comparing it to the oversight of industries like fossil fuels or pesticides (EPA/FDA), and highlights the successful lobbying efforts that prevent effective oversight, leading to widespread societal damage—from fostering self-harm in teens to weaponizing platforms for political polarization by bad actors. He emphasizes that if a podcast were proven to cause self-harm in teens, it would be shut down, yet Big Tech operates largely unfettered despite similar, if not greater, evidence of societal harm.
A code for men: Provider, protector, procreator, and service
Galloway outlines a foundational 'code' for men, emphasizing a proactive, aspirational form of masculinity. The first tenet is to be a provider, with a plan to achieve economic relevance in a capitalist society. This doesn't necessitate a specific career path but rather a commitment to financial viability, whether through traditional employment or trade skills. Second is to be a protector, ensuring the safety and well-being of one's family and community. He notes the most 'manly' feeling comes from providing a secure environment where loved ones can thrive. The third 'P' is procreator, reframing men's sexual desires not as something to be demonized, but as a powerful motivator to become a 'better man'—cultivating kindness, excellence, fitness, and resilience to attract a partner. Beyond these, Galloway stresses the importance of service, contrasting 'optimizing for attention' with 'optimizing for service.' He adds the concept of 'surplus value,' arguing that true manhood is achieved when one contributes more to society (e.g., tax revenue, jobs, love) than one consumes, moving beyond a 'capitalist approach to relationships' to one of genuine contribution.
Tactical steps to foster male development and challenge isolation
To counteract the isolating effects of technology and navigate modern life, Scott Galloway offers actionable advice for young men. He advises a rigorous 'phone audit,' arguing that 5-7 minutes can reveal 8 hours of wasted time from sources like TikTok, X, porn, and gambling. This 'human capital' (time) should be reallocated to three key areas: 1) Physical fitness: working out at least three times a week to build strength and resilience, with the goal of being robust enough to 'kill and eat everybody or outrun them' if necessary, highlighting the body's natural advantages for men. 2) Economic independence: working at least 30 hours a week outside the home, even in entry-level jobs, to 'get a taste for the flesh of money' and understand capitalism. 3) Community engagement: participating in group activities (non-profits, sports leagues, church groups) at least three times a month, actively seeking opportunities to 'achieve something great in the agency of others.' He also champions the 'approach'—deliberately initiating conversations and expressing interest in friendships or romantic relationships, embracing 'no' as a necessary step towards success. Galloway states that men who consistently engage in these three practices (fitness, work, service) immediately place themselves in the top 8% of young men, significantly improving their prospects for meaningful relationships and a fulfilling life, eventually becoming 'voluntarily incelibate' rather than involuntarily so, which is now a major issue, with only one in three men under 30 in a relationship.
The critical alliance between men and women
Galloway asserts that the 'greatest alliance in history' needing urgent renewal is that between men and women. He warns against the divisive narratives propagated online, particularly among the 'manosphere' and certain 'reactionary notions on the left' that foster distrust and blame between genders. He explicitly rejects 'misandry cosplaying as social commentary' and highlights the economic and societal benefits of women's ascension into the workforce and leadership roles (e.g., post-WWII factory work, economic growth in the 70s-80s). This ascent, he argues, should motivate men to 'level up' rather than blame women for their own struggles. He pushes back against the notion that dating is inherently dangerous for women, citing statistics that men are significantly more likely to self-harm than to harm a date. He also challenges the 'toxic femininity' debate, implying that while important, it often overshadows men's very real struggles and the need for societal support for young men, who face disproportionate rates of suicide, addiction, and incarceration. The goal, he posits, is mutual appreciation and collaboration, essential for species progress and reversing trends like the 'sex recession' exacerbated by online platforms.
The importance of role models and the grace of imperfection
Galloway emphasizes the need for positive male role models and the acceptance of human imperfection. While acknowledging the societal scrutiny of public figures like Elon Musk or former President Trump, he argues for a nuanced perspective, noting that 'success might mean certain things for other people' and that perfect role models are unrealistic. He critiques the 'unhealthy attribute in our society where we're all just waiting for bad news' and the economic incentives within Big Tech to 'tear people down' through antagonistic content. He states that 'maturity is realizing people aren't perfect' and encourages learning from individuals while demonstrating 'a little bit more grace.' He recounts his own professional and personal flaws (divorce, unkindness to colleagues), acknowledging his 'impostor syndrome' and fear of past mistakes 'crashing down.' He argues that fearing criticism and public failure holds many men back, dismissing the notion that expressing romantic interest to a woman at a bar risks professional cancellation as 'bullshit and an excuse to be an incel.' This embrace of imperfection and willingness to take social risks, he suggests, is crucial for fostering genuine connections and achieving success.
Alcohol and cannabis: Isolation versus social connection
Galloway offers a controversial perspective on alcohol and cannabis, advocating for their social use to combat isolation. He asserts that for individuals without a history of addiction or negative reactions, the social benefits often outweigh the health risks, especially for young adults. He describes alcohol as a 'social lubricant' that facilitates 'wonderful bonding moments' and encourages connections, making it easier to overcome inhibitions for 'the approach' (expressing romantic interest) or fostering camaraderie among friends. He warns that the anti-alcohol movement, coupled with remote work trends, may inadvertently increase isolation and push young people towards more solitary drug use. While acknowledging the health warnings from experts like Andrew Huberman and the potential for abuse, Galloway suggests that easing into alcohol at a younger legal age (e.g., 18, as in the UK) could lead to more responsible consumption patterns and greater social engagement, rather than the current 'forbidden fruit' dynamic that can lead to excessive, often solitary, consumption. He also shares his personal positive experience with regulated cannabis edibles for sleep, though acknowledging the individual risks, especially for young men with predispositions to psychosis, and stresses that no substance should be consumed alone or during the work week. The core argument is that loneliness and social disconnection pose greater threats to well-being than moderate, social substance use.
The 'vampire generation' and intergenerational inequity
Galloway sharply criticizes his own generation (Baby Boomers/Gen X) for what he terms the 'vampire generation,' arguing they have perpetuated policies that unfairly transfer wealth and health from the young to the old. He highlights that the average 70-year-old is 72% wealthier than 40 years prior, while the average 25-year-old is 24% less wealthy. This inequity stems from policies like Social Security, which he argues funnels trillions from a more anxious and depressed younger generation to the wealthiest older generation. He also points to tax deductions for mortgage interest and capital gains, disproportionately benefiting older homeowners and stock owners, while young people, who typically rent and rely on current income, are disadvantaged. Galloway advocates for policy changes like mandatory national service (drawing inspiration from Israel and Singapore), taxing private school endowments, and dissociating property taxes from school quality to create a more equitable system. He also calls for reforms in higher education, which he sees as perpetuating inequality by favoring children of the wealthy and the 'freakishly remarkable,' rather than investing in 'unremarkable kids' and vocational training. He suggests that the current budget, with 40% of government spending going to those over 65, reflects 'f***ed up' values where 'we are literally transferring trillions of dollars from young people to old people,' robbing them of 'life and happiness.' He even suggests exploring lowering the drinking age to 18, noting that if one can be drafted, they should have the judgment to drink.
The call for male mentorship and community involvement
Galloway issues a passionate call for increased male mentorship, identifying its absence as a 'single point of failure' when boys 'come off the tracks.' He explains that when a boy loses a male role model (through death, divorce, or abandonment), he becomes 'more likely to be incarcerated than graduate from college.' He laments the disparity in mentorship, noting that in New York, three times as many women apply to be 'big sisters' than men apply to be 'big brothers,' partly due to societal taboos and unfounded fears of sexual abuse accusations. Galloway emphasizes that mentors don't need to be experts in adolescent psychiatry or highly credentialed; they just need to be 'good men trying to live a virtuous life.' He shares personal anecdotes of how crucial male mentors were in his own life, from giving him stock market lessons at 13 to offering simple advice. He encourages men to actively seek out opportunities to involve a child (whose lives can be impacted through simple gestures like taking them to a game or washing a car), highlighting the 'rewarding types of love' found in fraternal and paternal mentorship. He frames this as the 'easiest societal fix that doesn't involve the government' and the 'ultimate expression of masculinity,' asserting that 'if we want better men, we have to be better men,' by investing time and guidance in the next generation, especially those in single-parent homes.
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Masculinity, Relationships, and Big Tech: A Guide for Young Men
Practical takeaways from this episode
Do This
Avoid This
Social & Economic Disparities for Young Men (Ages 20-30)
Data extracted from this episode
| Issue | Men (Likelihood) | Notes |
|---|---|---|
| Suicide | 4x more likely | Compared to whom is not specified, but indicates a high rate for young men. |
| Addiction | 3x more likely | Compared to whom is not specified. |
| Incarceration | 12x more likely | Compared to whom is not specified. |
| Relationships (under 30) | 1 in 3 men | Compared to 2 in 3 women in relationships; women date older. |
| Youth living at home | Much higher rate | Contributes to asocial, asexual males. |
| Time outdoors | Less than prison inmates | For men aged 20-30 compared to 20 years ago. |
| Economic Wealth (25-year-old) | 24% less wealthy | Compared to 25-year-olds 40 years ago. |
Societal Data on Gender and Education
Data extracted from this episode
| Category | Male Data | Female Data | Source/Context |
|---|---|---|---|
| Suicide Rate | 40,000 men/year | N/A | Overall statistic mentioned by Scott Galloway |
| Murder by Men (women) | ~2500 women/year | N/A | Way too many, but small number on dates with strangers |
| Murder by Partner (women) | Majority by someone female knows | N/A | Context for date safety discussions |
| Self-harm after a date (men) | 16x more likely | N/A | Man 16x more likely to hurt himself than date partner |
| K-12 Suspensions | Twice as likely | N/A | Boy vs. girl on behavior-adjusted basis (black boy 5x) |
| High School Valedictorians | 3-6 out of 10 | 7-10 out of 10 | Girls now comprise 70-80% of valedictorians |
| College Enrollment | 40% | 60% | Female to male ratio in college |
| Economic Hypergamy (couples) | Male earns more 2x as often | Female earns less 2x as often | In cities where women make as much as men |
| Economic Viability for a Mate | 25% of men consider it key | 75% of women consider it key | Difference in mating market criteria |
Generational Wealth & Opportunity Transfer (USA)
Data extracted from this episode
| Generation/Group | Economic Change (vs. 40 years ago) | Taxation/Spending | Context |
|---|---|---|---|
| Average 70-year-old | 72% wealthier | >40% of government spending | Wealthiest generation in history due to policy; Social Security |
| Average 25-year-old | 24% less wealthy | Transfer billions to older generations | Most anxious, depressed, obese generation |
| NIH funding focus | N/A | Primarily on 65+ ailments | Less funding for mental health/addictions in youth |
| Social Security Tax | N/A | 6% up to $160k cap | Disproportionately impacts young earners, benefits wealthy old |
| Mortgage Interest & Capital Gains Deductions | N/A | Benefits older, property/stock-owning people | Disadvantages young people who rent and earn current income |
| Healthcare Spending (USA) | N/A | $13,000 per individual/year | Leads to more obesity, anxiety, depression than other G6 nations; 30% households in medical debt |
Common Questions
Scott Galloway proposes three core qualities: provider (being economically relevant and having a plan), protector (developing strength to protect loved ones and community), and procreator (channeling sexual desire into being a better man). He also adds service to others as a crucial missing component.
Topics
Mentioned in this video
Scott Galloway mentions having a similar nervous feeling before appearing on Rich Roll's podcast, indicating his respect for the host.
Andrew Huberman mentions the Jerry Springer show as an example of people enjoying focusing on others doing worse than them, which can make it easier to stay stagnant.
Scott Galloway jokingly suggests Andrew Huberman's book would be a bestseller even if it were the script of The Sound of Music, highlighting Huberman's large audience.
Scott Galloway mentions feeling 'crushed' by a critical review of his book in The Atlantic or The New Yorker.
Andrew Huberman discusses his former football coach Bob Peters who he believed wrote 'Wait Till Your Mother Gets Home', which became the movie 'Mr. Mom'.
Scott Galloway quotes a line from Paul Thomas Anderson's film 'Magnolia': 'I have love to give. I just don't know where to give it,' to describe men who desire to mentor but don't know how.
Andrew Huberman mistakenly attributes the script for 'Mr. Mom' to his coach Bob Peters, which Scott Galloway corrects by saying 'Michael Keaton' was the star.
Scott Galloway is a professor at New York University's Stern School of Business.
Scott Galloway mentions getting a code from sports at UCLA and later graduated from UCLA; it was a significant motivator for social interaction.
Scott Galloway uses Fox News as an example of a media company that was fined $750 million for spreading lies about Smartmatic voting machines, contrasting it with the lack of liability for social media platforms.
Scott Galloway recounts spending time with an IDF battalion in Israel, where he observed young, fit individuals dedicated to service, similar to his experience at Annapolis.
Scott Galloway argues that the CCP, via social media platforms, might be addicting American youth and fueling divisive content.
Andrew Huberman hosts The Huberman Lab podcast, which focuses on science and science-based tools for everyday life.
Scott Galloway suggests that foreign bad actors like the GRU (Russian military intelligence) and the CCP (Chinese Communist Party) fuel antagonistic content on social media to divide Americans.
Andrew Huberman describes his inspiring visit to the Naval Academy in Annapolis, where he observed disciplined midshipmen with strong physical and mental health. Scott Galloway mentions his own unqualified visit as a teenager and uses it to advocate for national service.
Scott Galloway mentions getting into graduate school at Berkeley despite a low undergraduate GPA, reflecting a different era of admissions.
Scott Galloway explains that the drinking age was raised due to MADD's effective advocacy against drunk driving and associated fatalities.
Andrew Huberman credits the NIH for funding his career but critiques its funding allocation, noting a disproportionate focus on the elderly instead of young people's mental health issues and addictions.
Scott Galloway received his first code of professionalism from his job at Morgan Stanley, and later got a job there after college.
Scott Galloway notes his partner worked at Goldman Sachs, making more money than him when he was a new academic, and also mentions people who went to Brown working there.
Wealthfront is a financial solution for saving and investing with a cash account offering a 3.3% APY (4.05% with a limited-time boost for Huberman Lab audience). Huberman trusts it for navigating market shifts and managing risk.
Scott Galloway admits to gambling with options, but not on FanDuel, as part of his personal disclosure when mentoring young men.
Andrew Huberman mentions Neuralink as one of Elon Musk's companies making phenomenal progress in neuroscience.
Andrew Huberman cites SpaceX as an example of Elon Musk's commitment to big projects and his vision for humanity's future on Mars.
Andrew Huberman mentions Tesla as one of Elon Musk's companies; Scott Galloway acknowledges Musk inspired the EV race, which is good for the world.
Scott Galloway lists Qualcomm in San Diego as an example of a successful company in America.
Scott Galloway mentions Snap as a successful company in the US.
Scott Galloway mentions Salesforce as a successful company in the US.
Scott Galloway refers to Meta as a successful company and later criticizes it for its role in amplifying divisive content and its lobbying efforts.
Scott Galloway lists Google as a successful company and argues it should not have been allowed to buy YouTube, and mentions Google being found liable in a lawsuit for child safety.
Scott Galloway mentions Amazon as a successful company and highlights its extensive lobbying efforts in Washington D.C.
Scott Galloway mentions Microsoft as a successful company in the US.
Scott Galloway uses Lululemon as an example of a multi-billion dollar company located further north from the typical Silicon Valley tech hubs.
Scott Galloway references Mercado Libre in Buenos Aires as a successful company outside the US, illustrating America's unique opportunity for creating wealth.
Scott Galloway uses News Corp and Fox News as an example of a media company held liable for spreading lies, arguing that tech platforms should face similar liability for algorithmically elevated content.
Scott Galloway references Smartmatic as the company that sued Fox News for spreading lies about its voting machines.
Scott Galloway bought 12 shares of Columbia Pictures at age 13, learning about markets through its film successes and failures.
Scott Galloway lists YouTube as a big tech product contributing to time waste, social isolation, and addiction. He argues Google should not have been allowed to buy it and advocates for regulation.
Scott Galloway asks why young men would develop a friend group when they have Reddit and Discord, implying it contributes to social isolation.
Scott Galloway mentions Coinbase in the context of young men thinking they can easily make money trading stocks or crypto, diverting them from traditional career paths.
Scott Galloway states that riding in an Uber is statistically more dangerous than a date, and suggests Uber and airbags have reduced drunk driving accidents.
Scott Galloway mentions Robinhood in the context of young men believing they can make money trading stocks or crypto easily, deterring them from traditional work.
Function Health provides over 160 advanced lab tests and MRI/CT scans, analyzes results, and offers recommendations. Huberman used it to detect high blood lipids and track the effectiveness of nattokinase.
Scott Galloway criticizes Instagram as a 'big tech product' that contributes to social isolation and self-harm, advocating for age-gating it due to its negative impact on youth.
Andrew Huberman mentions Lubbert Stryer made money at Affymetrix, the gene chip company, after retiring from academia.
Scott Galloway recounts going into a Dean Witter office in Westwood to buy his first stocks at age 13, being mentored by a broker there.
Scott Galloway identifies TikTok as a major time sink for young men, leading to device addiction and compares it to the British addicting Chinese to opium. He advocates for age-gating it.
Scott Galloway refers to Richard V. Reeves as his 'Yoda' on the concept of surplus value and quotes him on the ideal man.
Scott Galloway initially refers to Elon Musk as not being a protector and later critiques his online behavior and lack of appreciation for the US system. Huberman defends Musk's vision for humanity's protection via space exploration and his superhuman output.
Scott Galloway places Donald Trump alongside Elon Musk as a public figure who 'punches down' online and believes they should be held to a higher standard due to their influence and blessings.
Andrew Huberman refers to Jocko Willink as a close friend, a true warrior, and an impressive role model for younger guys who sets a good example through his daily discipline.
Scott Galloway mentions his colleague Adam Alter from NYU's psychology department, who found that completely taking kids off screens can be damaging. (Original: Adam Alter, Subtitle: Adam Alter)
Scott Galloway cites comedian Jimmy Carr as an 'idol' who discusses choosing between cruelty and valor, or being a lover versus an addict.
Scott Galloway references his colleague Jonathan Haidt's data on teen suicide being linked to social media and Haidt's suggestion to ban phones in schools.
Guest on the Huberman Lab podcast, professor at NYU's Stern School of Business, public educator on life design, and author. He discusses roles for men, big tech's impact, and societal issues.
Scott Galloway mentions Gene Twange from San Diego State as a colleague whose data links teen suicide to social media use.
Andrew Huberman gives a shout out to Judith Rapoport, a pioneer in the field of obsessive-compulsive disorder research, who identified associated brain structures.
Scott Galloway mentions Coachella and David Burn in the context of companies tracking user interests to serve ads.
Andrew Huberman mentions Lindsay Cleet as a student of his who has worked mechaniasticaly on the link between anger/frustration and dopamine circuitry.
Andrew Huberman mentions Coleman Ruiz, a guest on his podcast, as the organizer of his visit to the Naval Academy, noting Ruiz's amazing life story.
Andrew Huberman mentions Jay Bhattacharya as a good NIH director, noting that the budget was not cut under his tenure.
Scott Galloway praises Senator Klobuchar for her work on antitrust, but notes she is overrun by big tech lobbyists.
Andrew Huberman discusses controversial neurosurgeon Robert Heath's 1960s studies where patients stimulated brain regions, revealing that mild frustration and anger could be highly self-reinforcing due to dopamine.
Andrew Huberman mentions Terry Real, a podcast guest, who discusses masculine and feminine phenotypes in therapy and partner communication.
Scott Galloway mentions having discussed his views on alcohol on Bill Maher's show, receiving some pushback.
Host of the Huberman Lab podcast, professor of neurobiology and ophthalmology at Stanford School of Medicine, and author of 'Protocols, an operating manual for the human body'.
Scott Galloway mentions feeling 'crushed' by a critical review of his book in The Atlantic or The New Yorker.
Scott Galloway mentions having written a book and receiving critical reviews, acknowledging that some of the criticism was true.
Andrew Huberman's first book, which covers protocols for various aspects of health like sleep, exercise, stress, focus, and motivation, supported by scientific substantiation. Available for pre-sale.
Scott Galloway criticizes Citizens United, arguing it has allowed big tech to weaponize money and lobbying efforts to avoid regulation.
Scott Galloway advocates for the removal of Section 230 protections for algorithmically elevated content, arguing that platforms should have the same liability as media companies.
Element is an electrolyte drink with sodium, magnesium, and potassium in correct ratios, and no sugar. Huberman uses it for hydration and to ensure adequate electrolytes, especially during exercise.
Andrew Huberman mentions supplementing with nattokinase to naturally reduce LDL cholesterol after his Function Health lab tests showed slightly elevated blood lipids.
Scott Galloway mentions a mentee on a 'new diet' just drinking pineapple juice and creatine, highlighting a dangerous health choice.
Scott Galloway mentions a mentee consuming creatine with pineapple juice as part of an unwell-advised diet.
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