Positioning
Concept
The advantage gained from being in the right place or situation ('easy mode') where challenges feel less daunting.
Mentioned in 2 videos
Videos Mentioning Positioning
How I Built The Tim Ferriss Show to 700+ Million Downloads (Featuring Chris Hutchins)
Tim Ferriss
A book by Al Ries and Jack Trout, recommended for understanding marketing principles.
Beyond Luck: The 5 Sources of Advantage You Need to Win (Audio)
The Knowledge Project Podcast
The advantage gained from being in the right place or situation ('easy mode') where challenges feel less daunting.