Words That Work
Book
A book by a Republican strategist (likely Frank Luntz, though not explicitly named) that analyzes how language influences narratives and policy, using examples like 'death tax'.
Mentioned in 3 videos
Videos Mentioning Words That Work

Craig Foster of My Octopus Teacher — How to Find the Wild in a Tame World
Tim Ferriss
A book by a Republican strategist (likely Frank Luntz, though not explicitly named) that analyzes how language influences narratives and policy, using examples like 'death tax'.

Krista Tippett Interview | The Tim Ferriss Show (Podcast)
Tim Ferriss
A book by Frank Luntz that Tim Ferriss recommends, which emphasizes the importance of word choice in shaping thought and outcomes.

Matt Mullenweg Interview (Full Episode) | The Tim Ferriss Show (Podcast)
Tim Ferriss
A book by Frank Luntz that Tim Ferriss read on Matt Mullenweg's recommendation, focusing on political linguistics and framing.